SEMRush MCP
The full SEMRush stack — agent-callable, conversational, and on-tap.
Domain Overview, Keyword Magic, Position Tracking, Site Audit, Backlink Analytics, and Traffic Analytics — wrapped in a clean MCP your AI agent can chain into deep SEO and PPC strategy.
What is the SEMRush MCP?
The SEMRush MCP exposes SEMRush's API endpoints as agent-callable tools. Your AI agent can run competitor analysis, find new keywords, monitor rankings, audit sites, analyze paid search, and pull backlink data — across SEMRush's 142+ databases. Built for SEO and PPC professionals who want SEMRush working at the speed of conversation.
Core Capabilities
Everything your AI agent can do once this MCP is connected
Domain Analytics
Pull organic and paid keywords, traffic estimates, and competitive positioning for any domain.
Keyword Magic
Generate keyword ideas with volume, KD, intent, SERP features, and CPC across 142 databases.
Position Tracking
Monitor your rankings for tracked keywords, with SERP features, visibility, and trend data.
Site Audit
Pull on-page issues, crawl errors, internal linking problems, and HTTPS implementation.
Traffic Analytics
Estimate competitor traffic by source, geography, and audience overlap.
Advertising Research
Pull competitor ad copy, paid keywords, and PLA campaigns.
Tools Exposed to Your Agent
These are the callable functions your AI agent gets access to via MCP
semrush_domain_overview(domain, database)semrush_domain_organic_keywords(domain, database, limit)semrush_domain_paid_keywords(domain, database, limit)semrush_keyword_overview(keyword, database)semrush_keyword_ideas(seed, database, type)semrush_position_tracking(projectId)semrush_site_audit(projectId, issueType)semrush_backlinks(target, type, limit)semrush_traffic_analytics(domain, country)semrush_competitor_research(domain, database, limit)semrush_ad_copies(domain, database)semrush_keyword_difficulty(keywords, database)Real-World Use Cases
How teams use this MCP to automate work end-to-end
Competitor benchmark
Claude pulls 5-competitor side-by-side overview: traffic, top keywords, content gap, backlink growth.
Ad copy intelligence
Codex extracts competitor ad copy, identifies messaging themes, drafts new ad variants.
Topic clustering
Manus runs Keyword Magic, clusters by intent, hands content team a prioritized brief.
Monthly client reports
Claude Cowork generates SEO + PPC monthly reports per client with insights baked in.
Site audit triage
Pull weekly site audit deltas, surface new high-priority issues, open Linear tickets.
Market sizing
Estimate total search opportunity in your niche by topic cluster and country.
Compatible AI Agents
This MCP works with every major MCP-compatible AI agent and IDE
Native MCP support in Claude Desktop and Claude API
Multi-agent orchestration with full MCP tool access
Use the MCP directly inside Claude Code's terminal agent
Connect via MCP-compatible bridges and OpenAI Agents SDK
Autonomous browsing & task agents via MCP integration
AI-first IDEs with built-in MCP support
How We Deploy It
From zero to a live, agent-callable MCP — typically in under a week
API tier verification
Confirm your SEMRush API plan (API units allowance) and target databases.
API key setup
We securely provision and store your SEMRush API key in encrypted vaults.
MCP deployment
Hosted MCP with API-unit budgeting, intelligent caching, and per-call cost estimation.
Agent integration
Wire into Claude, Codex, Manus, or Cursor. Validate with sample queries against your projects.
Prompt library & training
SEO/PPC-specific prompt patterns and a team walkthrough for your most common workflows.
Pricing & Packages
Transparent, one-time setup with optional ongoing support
Setup
- SEMRush MCP install
- API key setup
- 1 agent integration
- Unit budget alerts
- 30-day support
Pro
- Everything in Setup
- Multi-agent integration
- Custom workflow tools
- SEO/PPC prompt library
- Caching layer
- 90-day support
Managed
- Hosted & monitored
- API unit optimization
- Monthly tool updates
- Priority support
- SEO/PPC analyst on-call
Secure by Design
Credentials stored in encrypted vaults, OAuth where supported, scoped read/write permissions, full audit logs, and self-hosted deployment options. Your data never leaves your environment unless you authorize it.
Frequently Asked Questions
Ready to plug SEMRush MCP into your AI stack?
We handle setup, authentication, hosting, and agent configuration. You get an MCP your team's AI can call from day one.